Valve dev counters calls to scrap Steam AI disclosures, says it's a "technology relying on cultural laundering, IP infringement, and slopification"

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e7c70b740f70725d7de70ba66c54f3da

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https://www.pcgamesn.com/steam/ai-disclousres-debate-valve-dev-response

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https://www.pcgamesn.com/wp-content/sites/pcgamesn/2025/11/steam-ai-disclousre-valve-developer-response.jpg

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A Valve artist has defended AI disclosures on storefronts like Steam, saying they only scare those with "low effort" products.

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Another week, another flashpoint in the debate around the use of AI in game development. This time, it was Epic Games CEO and Fortnite boss Tim Sweeney who created the latest spark, claiming that AI disclosures like the ones found on Steam store pages make "no sense," his argument being that everyone will have to 'fess up to using it eventually as AI will become "involved in nearly all future production." A Valve developer has now had their say in a back-and-forth with the X user that Sweeney initially backed with his remarks, saying that "the only [people] afraid of this are the ones that know their product is low effort."

Read the full story on PCGamesN: Valve dev counters calls to scrap Steam AI disclosures, says it's a "technology relying on cultural laundering, IP infringement, and slopification"

content_text

Another week, another flashpoint in the debate around the use of AI in game development. This time, it was Epic Games CEO and Fortnite boss Tim Sweeney who created the latest spark, claiming that AI disclosures like the ones found on Steam store pages make "no sense," his argument being that everyone will have to 'fess up to using it eventually as AI will become "involved in nearly all future production." A Valve developer has now had their say in a back-and-forth with the X user that Sweeney initially backed with his remarks, saying that "the only [people] afraid of this are the ones that know their product is low effort." Read the full story on PCGamesN: Valve dev counters calls to scrap Steam AI disclosures, says it's a "technology relying on cultural laundering, IP infringement, and slopification"

pub_date

28 November 2025, 1:55 pm

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https://www.pcgamesn.com/steam/ai-disclousres-debate-valve-dev-response

creator

Jamie Hore

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TRUE

id: 87466
uid: PuEM3
insdate: 2025-11-28 14:25:01
title: Valve dev counters calls to scrap Steam AI disclosures, says it's a "technology relying on cultural laundering, IP infringement, and slopification"
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category: PC Game SN
md5: e7c70b740f70725d7de70ba66c54f3da
link: https://www.pcgamesn.com/steam/ai-disclousres-debate-valve-dev-response
image: https://www.pcgamesn.com/wp-content/sites/pcgamesn/2025/11/steam-ai-disclousre-valve-developer-response.jpg
image_imgur:
description:

A Valve artist has defended AI disclosures on storefronts like Steam, saying they only scare those with "low effort" products.


content_html:

Another week, another flashpoint in the debate around the use of AI in game development. This time, it was Epic Games CEO and Fortnite boss Tim Sweeney who created the latest spark, claiming that AI disclosures like the ones found on Steam store pages make "no sense," his argument being that everyone will have to 'fess up to using it eventually as AI will become "involved in nearly all future production." A Valve developer has now had their say in a back-and-forth with the X user that Sweeney initially backed with his remarks, saying that "the only [people] afraid of this are the ones that know their product is low effort."

Read the full story on PCGamesN: Valve dev counters calls to scrap Steam AI disclosures, says it's a "technology relying on cultural laundering, IP infringement, and slopification"


content_text: Another week, another flashpoint in the debate around the use of AI in game development. This time, it was Epic Games CEO and Fortnite boss Tim Sweeney who created the latest spark, claiming that AI disclosures like the ones found on Steam store pages make "no sense," his argument being that everyone will have to 'fess up to using it eventually as AI will become "involved in nearly all future production." A Valve developer has now had their say in a back-and-forth with the X user that Sweeney initially backed with his remarks, saying that "the only [people] afraid of this are the ones that know their product is low effort." Read the full story on PCGamesN: Valve dev counters calls to scrap Steam AI disclosures, says it's a "technology relying on cultural laundering, IP infringement, and slopification"
pub_date: 28 November 2025, 1:55 pm
guid: https://www.pcgamesn.com/steam/ai-disclousres-debate-valve-dev-response
creator: Jamie Hore
related_games:
processed: TRUE

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