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Borderlands 4's new, free DLC hasn't moved the needle at all, and I think I know why
md5
13436a54e55e10dd5a60aee16176a973
link
https://www.pcgamesn.com/borderlands-4/free-dlc-player-count
image
https://www.pcgamesn.com/wp-content/sites/pcgamesn/2025/11/borderlands-4-free-dlc-player-count-how-rush-saved-mercenary-day.jpg
description
Despite giving away its first bounty pack as a free DLC, the Borderlands 4 player count hasn’t changed all month, and I’m feeling the same.
content_html
As someone whose job involves keeping track of how well games are doing and what everyone's playing, I'm very used to watching player counts bump up and down as updates and expansions arrive. It's all part of the natural flow. Yet despite Gearbox dropping a free Borderlands 4 DLC on us this week, there's been absolutely no change in its Steam numbers. Even as someone who's really enjoyed my time with it so far, I'm finding it difficult to pluck up the motivation to return for the new story event, and it seems the community is feeling much the same.
Read the full story on PCGamesN: Borderlands 4's new, free DLC hasn't moved the needle at all, and I think I know why
content_text
As someone whose job involves keeping track of how well games are doing and what everyone's playing, I'm very used to watching player counts bump up and down as updates and expansions arrive. It's all part of the natural flow. Yet despite Gearbox dropping a free Borderlands 4 DLC on us this week, there's been absolutely no change in its Steam numbers. Even as someone who's really enjoyed my time with it so far, I'm finding it difficult to pluck up the motivation to return for the new story event, and it seems the community is feeling much the same. Read the full story on PCGamesN: Borderlands 4's new, free DLC hasn't moved the needle at all, and I think I know why
pub_date
23 November 2025, 3:36 pm
guid
https://www.pcgamesn.com/borderlands-4/free-dlc-player-count
creator
Ken Allsop
processed
TRUE
id: 87184
uid: pbJ0e
insdate: 2025-11-23 17:25:02
title: Borderlands 4's new, free DLC hasn't moved the needle at all, and I think I know why
additional:
category: PC Game SN
md5: 13436a54e55e10dd5a60aee16176a973
link: https://www.pcgamesn.com/borderlands-4/free-dlc-player-count
image: https://www.pcgamesn.com/wp-content/sites/pcgamesn/2025/11/borderlands-4-free-dlc-player-count-how-rush-saved-mercenary-day.jpg
image_imgur:
description:
Despite giving away its first bounty pack as a free DLC, the Borderlands 4 player count hasn’t changed all month, and I’m feeling the same.
content_html:
As someone whose job involves keeping track of how well games are doing and what everyone's playing, I'm very used to watching player counts bump up and down as updates and expansions arrive. It's all part of the natural flow. Yet despite Gearbox dropping a free Borderlands 4 DLC on us this week, there's been absolutely no change in its Steam numbers. Even as someone who's really enjoyed my time with it so far, I'm finding it difficult to pluck up the motivation to return for the new story event, and it seems the community is feeling much the same.
Read the full story on PCGamesN: Borderlands 4's new, free DLC hasn't moved the needle at all, and I think I know why
content_text: As someone whose job involves keeping track of how well games are doing and what everyone's playing, I'm very used to watching player counts bump up and down as updates and expansions arrive. It's all part of the natural flow. Yet despite Gearbox dropping a free Borderlands 4 DLC on us this week, there's been absolutely no change in its Steam numbers. Even as someone who's really enjoyed my time with it so far, I'm finding it difficult to pluck up the motivation to return for the new story event, and it seems the community is feeling much the same. Read the full story on PCGamesN: Borderlands 4's new, free DLC hasn't moved the needle at all, and I think I know why
pub_date: 23 November 2025, 3:36 pm
guid: https://www.pcgamesn.com/borderlands-4/free-dlc-player-count
creator: Ken Allsop
related_games:
processed: TRUE