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GTA 6 couldn't have been made by AI because it lacks Rockstar's "extraordinary" creativity, Take-Two boss says
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https://www.pcgamesn.com/grand-theft-auto-vi/strauss-zelnick-generative-ai-no-creativity
image
https://www.pcgamesn.com/wp-content/sites/pcgamesn/2025/10/grand-theft-auto-6-couldnt-be-made-by-generative-ai-gta6-boss-strauss-zelnick-take-two-rockstar-games.jpg
description
Take-Two CEO Strauss Zelnick says that generative AI tools lack the creativity to build GTA 6 or a potential sequel to the crime behemoth.
content_html
Could AI create the next Grand Theft Auto game? Take-Two boss Strauss Zelnick doesn’t believe so, despite his recent comments in favor of the technology. As GTA 6 looms ever closer and our list of the best open-world games quivers in anticipation, there’s the natural question of whether the long-in-development sequel will place much focus on generative AI technology. Speaking at CNBC’s Technology Executive Council, Zelnick asserts that the creative spark Rockstar Games brings to its games is irreplaceable, especially by “backwards-looking” machine-learning tools.
Read the full story on PCGamesN: GTA 6 couldn't have been made by AI because it lacks Rockstar's "extraordinary" creativity, Take-Two boss says
content_text
Could AI create the next Grand Theft Auto game? Take-Two boss Strauss Zelnick doesn’t believe so, despite his recent comments in favor of the technology. As GTA 6 looms ever closer and our list of the best open-world games quivers in anticipation, there’s the natural question of whether the long-in-development sequel will place much focus on generative AI technology. Speaking at CNBC’s Technology Executive Council, Zelnick asserts that the creative spark Rockstar Games brings to its games is irreplaceable, especially by “backwards-looking” machine-learning tools. Read the full story on PCGamesN: GTA 6 couldn't have been made by AI because it lacks Rockstar's "extraordinary" creativity, Take-Two boss says
pub_date
29 October 2025, 3:09 pm
guid
https://www.pcgamesn.com/grand-theft-auto-vi/strauss-zelnick-generative-ai-no-creativity
creator
Ken Allsop
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TRUE
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uid: xqtrW
insdate: 2025-10-29 16:25:01
title: GTA 6 couldn't have been made by AI because it lacks Rockstar's "extraordinary" creativity, Take-Two boss says
additional:
category: PC Game SN
md5: fbf4f1d58d1dbecce069e7cd2090e0d8
link: https://www.pcgamesn.com/grand-theft-auto-vi/strauss-zelnick-generative-ai-no-creativity
image: https://www.pcgamesn.com/wp-content/sites/pcgamesn/2025/10/grand-theft-auto-6-couldnt-be-made-by-generative-ai-gta6-boss-strauss-zelnick-take-two-rockstar-games.jpg
image_imgur:
description:
Take-Two CEO Strauss Zelnick says that generative AI tools lack the creativity to build GTA 6 or a potential sequel to the crime behemoth.
content_html:
Could AI create the next Grand Theft Auto game? Take-Two boss Strauss Zelnick doesn’t believe so, despite his recent comments in favor of the technology. As GTA 6 looms ever closer and our list of the best open-world games quivers in anticipation, there’s the natural question of whether the long-in-development sequel will place much focus on generative AI technology. Speaking at CNBC’s Technology Executive Council, Zelnick asserts that the creative spark Rockstar Games brings to its games is irreplaceable, especially by “backwards-looking” machine-learning tools.
Read the full story on PCGamesN: GTA 6 couldn't have been made by AI because it lacks Rockstar's "extraordinary" creativity, Take-Two boss says
content_text: Could AI create the next Grand Theft Auto game? Take-Two boss Strauss Zelnick doesn’t believe so, despite his recent comments in favor of the technology. As GTA 6 looms ever closer and our list of the best open-world games quivers in anticipation, there’s the natural question of whether the long-in-development sequel will place much focus on generative AI technology. Speaking at CNBC’s Technology Executive Council, Zelnick asserts that the creative spark Rockstar Games brings to its games is irreplaceable, especially by “backwards-looking” machine-learning tools. Read the full story on PCGamesN: GTA 6 couldn't have been made by AI because it lacks Rockstar's "extraordinary" creativity, Take-Two boss says
pub_date: 29 October 2025, 3:09 pm
guid: https://www.pcgamesn.com/grand-theft-auto-vi/strauss-zelnick-generative-ai-no-creativity
creator: Ken Allsop
related_games:
processed: TRUE